Competitor Analysis

See how you compare. City by city, theme by theme.

Falcon reads public reviews and social posts about your competitors as closely as your own, so you can see who leads on rating, service and price in each city, and why customers choose them.

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Benchmarks by city and location
Themes where each competitor wins
Alerts when a rival's sentiment shifts

Positive sentiment · Pune service% positive reviews

Competitor A78
Meridian MotorsYou71
Competitor B64
Competitor C52

What teams see with Competitor Analysis

2 wksTo a full competitive baselineFrom two years of public reviews.

+6 ptsShare of positive voiceGained in target cities over 3 quarters.

48 hrsTo spot a rival's service dipInstead of waiting for a quarterly report.

How it helps

Everything Competitor Analysis does for your team

Benchmark ratings, themes and sentiment against competitors, city by city.

01Benchmark

Themes and sentiment, side by side

Falcon classifies competitor reviews with the same taxonomy as yours, so you compare like with like: wait time against wait time, pricing against pricing, in every city where you both operate.

One taxonomy for you and competitors
City, location and channel filters
Ratings, volume and sentiment over time

Where Competitor A wins · PuneVolume · negative share

Advisor communication842
14% neg
Pickup and drop516
22% neg
Service pricing433
48% neg
Spare parts wait298
67% neg

03Alert

Know when a competitor's sentiment shifts

When complaints about a competitor jump in a city, or praise for a new offer starts building, Falcon alerts your team with the posts and reviews behind it, so you can respond while it matters.

Shifts in rating, volume and sentiment
Weekly competitor digest by region
Evidence attached to every alert

Mentions · liveListening

@pune_drives8.2K reach
Competitor B's Wakad service centre has a 2-week wait now. Anyone tried elsewhere?
negative
u/punecarowner2.6K reach
Switched to Meridian for servicing. Pickup was on time and the bill matched the quote.
positive
Drive Desi96K reach
Competitor B service review: long waits, but still the lowest labour rates.
neutral

How it works

From first signal to measured outcome

01
Pick competitors
Choose the brands and locations to track; Falcon matches their listings and social handles in each city.
02
Backfill
Falcon pulls up to two years of public reviews and posts and classifies them with your taxonomy.
03
Compare
See ratings, themes, sentiment and share of voice side by side, by city and location.
04
Respond
Alerts flag shifts as they happen, and findings go to the teams who can act on them.

Channels

Works with the channels your customers use

Connect in days, with location and product context attached to every comment. 100+ more sources on request.

Popular in

Google Maps
Justdial
MouthShut
X
Reddit
Instagram
YouTube
Facebook
Google Play
App Store

FAQ

Questions, answered

Where does competitor data come from?

Only public sources: reviews on maps and review sites, app store ratings and public social posts. Falcon does not use private data or anything behind a login.

Can we compare individual locations?

Yes. Falcon matches competitor locations to yours by city and neighbourhood, so a location manager can see how they compare with the outlets nearest to them.

How far back does the analysis go?

Typically up to two years of public reviews, depending on the source, so you have a baseline on day one instead of waiting for data to build up.

How is share of voice measured?

Share of voice is your share of all public mentions and reviews in your category for a period, by city or channel. Falcon also reports share of positive voice, which counts only favourable mentions.

See Competitor Analysis on your own data.

Book a 30-minute demo. We read your brand's public reviews first, so the conversation starts from your customers, not a script.