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Online Reputation Management

Every review answered. Every location rated higher.

Falcon pulls reviews from maps, app stores, travel sites and local directories into one inbox, drafts on-brand replies for your team to approve and invites every customer to share their experience.

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  • Reviews from 20+ sites
  • Replies drafted in your brand voice
  • Ratings tracked for every location

  • Sneha K.Google Maps

    Room was clean, but check-in took 45 minutes. The front desk was short-staffed.

    Check-in

    AI reply Ready to post

    Sorry about the wait, Sneha. We've added a second desk agent for evening check-ins and would love to host you again.

  • Arjun P.Tripadvisor

    Breakfast spread was excellent and the staff remembered our names by day two.

    Staff praise

    AI reply Ready to post

    Thank you, Arjun. We've shared this with the breakfast team. Hope to see you on your next Jaipur trip.

  • Meera J.Booking.com

    Great location, but the AC in our room was noisy all night.

    Maintenance

What teams see with Online Reputation Management

94%Of reviews answeredUp from 31% before AI-drafted replies.
+0.4Average Google ratingAcross locations, within six months.
6 hrsMedian reply timeDown from four days.

How it helps

Everything Online Reputation Management does for your team

Reviews, replies and ratings for every location, in one inbox.

01Respond

Replies in your brand voice, under rules you set

Falcon drafts a reply to every review from your tone guide and the details the customer mentioned. Approval rules decide what posts on its own and what waits for a manager.

  • 4 and 5 star replies can post automatically
  • Low ratings go to a manager first
  • Replies in the reviewer's language
1-star review · Pune, Koregaon Park Reply within 24 hrs
  1. 09:12
    Falcon

    Drafted reply, flagged billing issue

  2. 09:20
    Location manager

    Edited and approved the reply

  3. 11:05
    Billing team

    Refunding the extra charge

  4. Day 3
    Falcon

    Invite guest to update the review

02Generate

Turn good visits into fresh reviews

After a stay, a meal or a service visit, Falcon asks customers on WhatsApp or SMS how it went and shares a one-tap review link. Anyone who reports a problem also reaches your team directly, so it gets fixed while they still care.

  • Sent after checkout, delivery or job-card close
  • Problems routed to the location the same day
  • Every customer invited, in line with Google policy

WhatsAppSaffron SuitesWhatsApp survey

  • Hi Arjun, thanks for staying with us in Jaipur. How was your stay, 1 to 5?
  • 5
  • Glad to hear it. Would you share a quick review on Google? It takes a minute.
  • Done, just posted it.

New 5-star review on Google

03Monitor

Ratings and listings for every location

See rating, review volume and reply rate for each location side by side, rolled into a reputation score that weights recent reviews and each source. Spot the outlets pulling the brand average down.

  • Reputation score by location and region
  • Missing listings and wrong hours flagged
  • Weekly digest for each location manager
Reputation score by locationScore out of 100
  • Mumbai, Bandra West86
  • Bengaluru, Koramangala81
  • Delhi, Connaught Place74
  • Chennai, T. Nagar62

How it works

From first signal to measured outcome

  1. 01

    Connect locations

    Link Google Business Profiles, app store listings and review sites for every location in one go.

  2. 02

    Set reply rules

    Upload your tone guide and decide which replies post automatically and which need a manager.

  3. 03

    Invite reviews

    Send review requests after checkout, delivery or service on WhatsApp, SMS or email.

  4. 04

    Track the score

    Follow ratings, reply rates and reputation score by location, with a weekly digest for each manager.

Channels

Works with the channels your customers use

Connect in days, with location and product context attached to every comment. 100+ more sources on request.

Popular in

  • Google MapsGoogle Maps
  • Google PlayGoogle Play
  • App StoreApp Store
  • TripadvisorTripadvisor
  • Booking.comBooking.com
  • JustdialJustdial
  • TrustpilotTrustpilot
  • YelpYelp
  • MouthShutMouthShut
  • FacebookFacebook

FAQ

Questions, answered

What is online reputation management?

Online reputation management (ORM) is monitoring and responding to what customers say about you on maps, review sites and app stores, and improving your ratings over time. Falcon does this for every location from one inbox.

Will AI-drafted replies sound automated?

Replies are drafted from your tone guide and the specifics of each review, in the reviewer's language. You can require approval for any rating, location or topic until you're confident in the drafts.

Is asking customers for reviews allowed?

Yes. Review platforms allow you to ask customers for reviews, but not to ask only the happy ones. Falcon invites every customer and routes reported problems to your team at the same time.

How many locations can Falcon manage?

From a handful to several thousand. Locations are grouped by region, city and format, and each manager sees only their own reviews, replies and scores.

All products

See Online Reputation Management on your own data.

Book a 30-minute demo. We read your brand's public reviews first, so the conversation starts from your customers, not a script.

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